Data & Urban Mobility

Cities are facing major challenges because the demands on urban mobility are growing - they need to be fair, inclusive, and sustainable. At the same time, new services and changes in mobility behavior are having an increasing impact on development. Flexible new services, autonomous driving, electric vehicles, the first and last mile in transportation, or even bicycle use - cities must be prepared for all these and more.

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New services must be planned, evaluated, and effectively integrated into urban mobility concepts for the benefit of citizens. One key to this is data and its smart use. A detailed overview, thorough analysis and evaluation are the best basis for leading a mobility change.

To ensure that different offerings can be combined in the best possible way, cities need options for control and regulation. This is where reliable data, clear presentation, and simple reporting help. Mobility providers and consultants also benefit from this.

  • Analyze and optimize mobility offers
  • Track market developments - historically and in real-time
  • Merge data streams
  • Overview of all mobility offers
  • Current demand assessment and demand forecast

Analyze existing infrastructure

What is the current demand for urban mobility? Are the bus, train and subway services fully utilized or are there capacity bottlenecks? Are all neighborhoods provided with adequate and fair mobility services? With relevant data, it is often possible to see at a glance where current infrastructure works, and where it needs adjustments.

Ready for the future

Another location for e-scooters? Where should the rental bikes be parked? Where would private e-buses be allowed to drive, and where will they be limited to certain times? When cities aim to establish guidelines for new modes of mobility, or plan suitable locations for them, they need support through data analysis. This allows the pre-evaluation of the impact, opportunities, and risks of new modes of mobility. The data can also be used to create policies that are well-accepted by the public. Data helps to create the right framework for the transformation of urban mobility, so it makes sense for all parties involved.

Source: Wiener Linien

Planning new offers and services economically

Companies planning mobility offers or providing advice on mobility must analyze the initial situation. Is a shuttle service by e-bus to and from certain subway stations worthwhile? How successful could automated nightly on-demand services in the city center be, when the subway not operating? What can be done to better connect suburban locations? The right answers help to design cost-effective offers.

How data helps to lead a mobility change

  • use of relevant data for intelligent, future-proof mobility solutions
  • insights for cities to improve mobility scenarios and monitor services 
  • easily analisys of multiple information sources for reports, KPI dashboards, maps, etc. 
  • strategic and operational decisions based on sound analysis 
  • clear guidelines of new mobility offers for smooth and compliant operation 
  • communicate transparently and comprehensibly with stakeholders and the public and get their feedback
     
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