Paul Reber GmbH & Co. KG stands for high quality chocolate and finest confectionery. To ensure that all customers can enjoy the exquisite confectionery, the long-established specialty and fine food supplier has to distribute its range of products in the best possible way. To this end, Reber has internally defined twelve so-called Herculean tasks and reorganized its core competence of “effective route support” in order to ensure high-quality services. For many years, the company has relied on the consulting services provided by PTV Group and now uses PTV’s geomanagement software itself.
“PTV Map&Market helped us find strategic locations in order to optimize territory utilization and to adapt the territories to the existing potential,” says Stefan Berger, Head of Sales Management / Controlling at Reber. “By managing territories more effectively and reducing travel time, we were able to improve employee satisfaction, reduce cancellations and considerably increase the number of sales visits - at the same cost. The result: an increase in revenue."
PTV Map&Market is ideally suited for easily translating complex, geographic strategies of sales visit management into reality.
+33% number of sales visits
+20% increase in revenue
Travel time reduced by up to 50%
Improved employee satisfaction and cancellation rate reduced by 50%